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Could the Biggest Losers be Buyers of Jillian Michaels’ Diet Pills?

February 14th, 2010 Leave a comment Go to comments

If there’s one key takeaway from the hit reality show “The Biggest Loser”, is that losing weight takes a lot of hard work. People need to readjust their entire life, both mentally, physically, and for some spiritually as well. A key success factor for the show’s contestants is trainer Jillian Michaels, who should should have known better than to get herself involved in some shady diet pill endorsement.

Now she’s being slapped with lawsuits because her Jillian Michaels Maximum Strength Calorie Control supplements fail to suppress appetite and reduce weight. This despite the claims:

We all know if you want to lose weight, you need to reduce your caloric intake. It sounds simple, but the truth is, if it were easy, most of us wouldn’t be overweight in the first place. This is where Jillian Michaels Maximum Strength Calorie Control™ comes in: it’s a proprietary formula specifically developed to restrict your caloric intake automatically. In other words, when you take this compound before main meals, you eat less… but the best part is, you won’t even know you are eating less. It’s like an automatic diet. What could be easier!

blah, blah, blah.

What you need to know:

The American Dietetic Association recommends getting all your nutrients from real food, not supplements. There is no magic or short cut to weight loss. All these pills are much less regulated than food, and after decades of advertisements for shady products, Americans should know better. So what threw people off this time? Celeb endorsement, of course.

If Jillian Michaels, who we’ve all come to admire and respect, put her name on the product, either

(a) it must actually do magic, or

(b) she simply got a boatload of money.

What do you think?

What to do at the supermarket:

The really easy way to start losing weight is to buy, prepare, and eat real food. Even easier, conceptually, is forgoing soft drinks, and switching to tap water. Your taste buds will slowly return to normal levels of sweetness identification. Your pocketbook will be $500 fuller (one year, family of 4), and you’ll have more to spend on fresh foods and vegetables.

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  1. February 14th, 2010 at 09:34 | #1

    What a sell-out, she should have known better. She probably has some half-assed research that shows appetite suppression. We’ll see how her case holds up in the courtroom.

  2. February 14th, 2010 at 19:54 | #2

    Jillian DOES have integrity (ever notice how BOB does most of the product placement crap on BL?). She also has her own products that are duplicated with the BL brand (protein whey, etc). She was tired of trying to find a supplement that didn’t have a lot of junk in it. So she more or less worked with people who would listen to her. You can hear her talk about this at http://jillianmichaelspodcast.com/julian-launches-her-suppliment-line/

  3. Daniel
    February 14th, 2010 at 22:54 | #3

    Jillian Michaels has made questionable claims in the past. I was unable to find where she was educated. Does anyone Michaels, who essentially dispenses medical information to millions of people, went to college?

  4. Garth
    February 22nd, 2010 at 22:44 | #4

    Found this on the BLog http://www.antibiggestloser.com – Thought it was pretty interesting….

    “Perhaps Jillian Michaels forgot what she wrote in the “Dispelling Myths” section of her book ‘Winning by Losing’:

    “Diet pills and surgical weight loss options are two more examples of detrimental quick fixes. Diet products and procedures are simply gimmicks that target people’s apathy and hopelessness about their own health.”

    I guess targeting people’s hopelessness is only OK if the buck lands in your pocket. “

  5. February 26th, 2010 at 00:59 | #5

    Good entry! Diet pills are not fix-alls. Although vitamins are essential supplements, tehy’re not panacea. Food cannot do without vitamins and vice versa.