A priest and an atheist were sitting next to each other on a flight. They spent most of the time arguing their respective positions when suddenly the captain notified the passengers that the engines are burning and the plane is about to crash. As the plane nosedived, the priest began to fervently pray. He couldn’t help but notice that the atheist was praying too. “I thought you don’t believe in god,” he asked. “I don’t,” answered the atheist, “but it sure won’t hurt to try…”

It seems like “won’t hurt” is what many people say about supplementing. They’re not really sure, but aggressive marketing combined with less than optimal nutrition as a result of junk food, leave many people opting for the “extra insurance”.

Are supplements just a placebo? According to two recent article in the Washington Post and Reader’s Digest, vitamins and supplements don’t contribute to improved health, and according to some studies may actually cause damage:

Megadoses of E, for example, can increase the risk of bleeding if you’re already on heart meds like blood thinners. An earlier 2004 analysis by Johns Hopkins researchers found consuming 400 IU or more of vitamin E a day alone (some products on the market today contain 1,000 IU per capsule) was associated with a higher risk of dying and should be avoided. (One theory says high doses may alter your natural immune function and actually become pro-oxidant.) Taking too much niacin without a doctor’s okay can lead to liver damage and other problems over time. And too much vitamin A increases the risk of liver and lung cancers, and can cause birth defects and reduce bone density.

The supplement industry does not like bad reviews that could hurt the $7.5-$10 Billion a year business. And it seems that many people dearly want to believe that vitamin pills are their savior – have an unhealthy day, munching away on junk food and slurping cola, but redeem yourself with a multivitamin for dinner.

Without getting into the debate on the efficacy or not of these pills, let’s think for a minute about the nomenclature – supplements. A supplement is something that may be added, not something that replaces real nutrients from whole foods. Eating pizzas and burgers all week long and then supplementing will NOT make you healthier.

And despite our understanding of how individual vitamins interact with the body, there are thousands of additional nutrients in each fruit or vegetable that science has yet to fully understand. Not to mention how they all work together. Isolating a few of the nutrients while disregarding the others may be the reason that many of the promises on the supplement packaging never come true.

The American Dietetic Association recommends we get our nutrients from food, not pills. There is leeway for people with certain deficiencies as well as a general recommendation to get vitamin D for those of us who live in dark cold regions of the country, without too much sunlight in the winter. But that does not justify the existence of entire aisles in pharmacies for insta-pills.

What to do at the supermarket:

Buy lots of fruits and vegetables. If you think they’re too expensive, consider the extra $$$ as money not spent on supplements, medications, and future doctors’ visits. You can buy frozen produce at lower prices. Canned goods are also an option, but watch out for high levels of sodium.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

European researchers are worried about antimony, a toxic chemical element, appearing at possibly unsafe levels in various juice brands:

Writing in the Journal of Environmental Monitoring, scientists at the University of Copenhagen studied antimony levels in 42 juice drinks and found antimony concentrations above EU limits for drinking water in eight of them.

This discovery is of concern to the soft drinks industry because antimony is a suspected carcinogen that resembles arsenic on a chemical level. read more…

What you need to know:

Antimony is a toxic chemical element. In small doses, it can cause headaches, dizziness, and depression. Larger doses can lead to violent and frequent vomiting, and death in a few days.

So how does antimony get into juice drinks? The answer may lie in the containers, not the liquid itself.  Antimony leaches from polyethylene terephthalate (PET) bottles into liquids stored within.

And why, dear lord, one asks, is a toxin used in food bottles?

Turns out that antimony is used as a catalyst in the production of plastic bottles. Despite it’s role solely as a facilitator of a chemical reaction, there’s always a minuscule bit of antimony that is left over in the resulting bottle.

There are strict standards as to how much antimony is allowed in water to be considered safe. In the US it’s 6 part per billion (ppb). In the EU – 5 ppb. But this is a definition for water in general. There are no standards specifically for bottled juices.

The British Soft Drinks Association (BSDA) responded to the study claiming that the 44 ppb found in several bottles does not mean they’re unsafe, as

“there is no read across between the levels of antimony permitted in drinking water and those that might be acceptable in a fruit juice or a juice drink. It is not uncommon that different product types should have different regulatory requirements.”

What to do at the supermarket:

Another reason to fret about buying and consuming plastic bottled drinks? Not really.

We wouldn’t put antimony at the top of our list of worries. There are plenty of other good reasons to switch to tap water, including weight lost, money saved, and planet greened.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Spend 20 minutes watching the passionate plea of super chef turned food revolutionary, Jamie Oliver. his wish:

I wish for everyone to help create a strong, sustainable movement to educate every child about food, inspire families to cook again, and empower people everywhere to fight obesity

Some highlights from the talk:

• For the last 7 years Jamie has been working to save lives through food education.
• Eating good food at home binds us to the best bits of life.
• We have an awful awful reality now – this is one of the most unhealthy countries in the world.
• Diet related disease is the biggest killer in the US today.
• Smoking costs way less than obesity. Obesity costs $150B a year and will double in 10 years.
• Obesity is a preventable disease – a waste of a life.
• Fast food has taken over this country. Some of the most important powers are fast food companies.
• The labeling in this country is a DISGRACE. The industry cannot police itself. How can you say something is low-fat when it’s so full of sugar.
• School lunch is critical. Lots of respect for the school lunch ladies – they are doing the best they can.
• Knives and forks are too dangerous for school lunchrooms? This means you are endorsing fast food – which is hand held.
• If kids don’t know what stuff is – they’ll never eat it (cauliflower, eggplant, tomato, etc…)
• Kids have a right to milk at school – but why all the added flavorings, colorings, and SUGAR.
• With all this sugar, any judge would find the government guily of child abuse.
• If I came here with a cure for cancer or AIDS, you’d all line up to meet me, but here is a preventable disease. We need to reboot our thinking.
• The fast food industry needs to wean us off the hits of sugar, fat, salt over a 5 year period.
• Labeling is an absolute farce that needs to be sorted.
• New standard of fresh proper food for our children in school is required.
• Every child should leave school with 10 basic recipes they can cook that will save their lives.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Kellogg’s keeps getting slammed with lawsuits related to misleading consumers. This time the product line in question is Nutri-Grain breakfast bars. According to Food Navigator:

The company is being sued in the US District Court of Southern California for violations of the Lanham Act, Unfair Competition Law, Common law of Unfair Competition, False Advertising Law, and the Consumer Legal Remedies Act.

In their adverts, the company suggests that Nutri-Grain bars allow you to ‘Eat Better All Day’ because they contain calcium and whole-grains, but the plaintiffs insist that those claims are invalidated by the presence of trans-fats, which contribute to diabetes and heart disease. Read more…

A quick reminder, in November Kellogg’s settled with the state of Oregon, after misleading “immunity claims” on it’s Cocoa Krispies breakfast cereal.

Let’s take a look at Kellogg’s Nutri-Grain Yogurt Bars Strawberry Yogurt to see what all the fuss is about.

What you need to know:

Here is the ingredient list. Take a deep breath:

CRUST: WHOLE GRAIN ROLLED OATS, ENRICHED FLOUR (WHEAT FLOUR, NIACIN, REDUCED IRON, THIAMIN MONONITRATE [VITAMIN B1], RIBOFLAVIN [VITAMIN B2], FOLIC ACID), WHOLE WHEAT FLOUR, SUNFLOWER AND/OR SOYBEAN OIL WITH TBHQ FOR FRESHNESS, HIGH FRUCTOSE CORN SYRUP, SUGAR, HONEY, DEXTROSE, CALCIUM CARBONATE, SOLUBLE CORN FIBER, NONFAT DRY MILK, WHEAT BRAN, SALT, CELLULOSE, POTASSIUM BICARBONATE (LEAVENING), NATURAL AND ARTIFICIAL FLAVOR, MONO AND DIGLYCERIDES, PROPYLENE GLYCOL ESTERS OF FATTY ACIDS, SOY LECITHIN, WHEAT GLUTEN, NIACINAMIDE, SODIUM STEAROYL LACTYLATE, VITAMIN A PALMITATE, CARRAGEENAN, ZINC OXIDE, REDUCED IRON, GUAR GUM, PYRIDOXINE HYDROCHLORIDE (VITAMIN B6), THIAMIN HYDROCHLORIDE (VITAMIN B1), RIBOFLAVIN (VITAMIN B2), FOLIC ACID.

FILLING: HIGH FRUCTOSE CORN SYRUP, GLYCERIN, WATER, FRUCTOSE, MODIFIED CORN STARCH, PARTIALLY HYDROGENATED SOYBEAN AND COTTONSEED OIL†, NONFAT YOGURT POWDER [CULTURED NONFAT MILK; HEAT-TREATED AFTER CULTURING], STRAWBERRY PUREE CONCENTRATE, MODIFIED TAPIOCA STARCH, SUGAR, CORNSTARCH, MALIC ACID, NATURAL AND ARTIFICIAL FLAVOR, CELLULOSE GEL, SALT, COLOR ADDED, CELLULOSE GUM, DATEM, MONO- AND DIGLYCERIDES, MALTODEXTRIN, SOY LECITHIN, CARAMEL COLOR, RED #40.
†LESS THAN 0.5g TRANS FAT PER SERVING

Oh Dear.

Over 60 ingredients!

We won’t go over each one, but we did mark in bold all the sugar synonyms, and underlined the trans-fat.

Note that partially hydrogenated oil means there is trans-fat in the product, even if the nutrition facts label says it contains zero. This is because of a labeling loophole which allows values lower than half a gram per serving to be rounded down to zero.  Too bad that ANY amount of trans-fat is bad for you, and if you’re going to have any it should not be in a purportedly healthy food item.

Don’t be fooled by the strawberry puree concentrate, it is nothing more than sugar by the time it makes it into the filling. No fiber, no vitamin C lost in processing.

Another irritating feature of this product is the claim on the package “More of the Whole Grains your Body Needs.” Unfortunately the second ingredient here is enriched flour, aka refined white flour without any of the whole grain benefits such as fiber.

A serving is one bar, and it contains 14o calories. 13 grams of sugar account for about one third of  the calories, and the fiber count is a measly 2 grams – you really aren’t getting the benefits of the whole grains your body so “needs”.

All told, this is nothing more than a glorified snack bar. Much closer to Twix and Snickers than something that will allow you to “Eat Better All Day”.

What to do at the supermarket:

If you’re looking for a healthier snack to pack in your purse or backpack, how about a banana or an apple? Need something in a wrapper? Look for bars that have short ingredient lists and little or no added sugars. Not to mention partially hydrogenated oils.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Today, First Lady Michelle Obama will formally announce a campaign to end childhood obesity. In one generation. This lofty goal is very much in need, as over one third of American children are overweight or obese. Mrs. Obama wants the program to focus on nutrition education for parents and kids, more exercise, and improved school lunches.

As we recently wrote, this campaign has slim chances of success. The reason is simple – it is far more profitable for America to “fix” obesity related ailments than to prevent them. The industries that stand to lose if obesity goes away are fast food establishments, junk food manufacturers, beverage manufacturers, health care, weight loss, and supplements.

Additionally, the underlying incentive system that has made junk food so cheap needs to be revamped. But the farm subsidies for corn, soy, and wheat will not be disappearing anytime soon. That’s because the USDA holds two ends of the stick – taking care of big Agriculture corporations while at the same time taking care of little kids. Who do you think pays better?

Sorry for the pessimism, and we hope to be proven wrong. But this initiative is like a tooth whitening service when a root canal is due.

What to do at the supermarket:

There is good news for individuals who want to change things for their family. Actually, with a few small changes, you can start improving your children’s diets. The clearest cut, though not always easiest, is the switch to drinking water instead of sugary drinks. In case you’re wondering, juice is a sugary drink.

Read nutrition labels and note the serving sizes. Many times the actual serving size is much larger than the one written on the box. This will help you calculate the real number of calories you and your kids will consume.

And offer more fruits and vegetables to your children. As Michelle Obama says “Sneak a few grapes in for breakfast, pack an apple for lunch, and make sure that they actually ate it.”

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

The single biggest day for for avocado is Superbowl Sunday. Avocado is a super food, providing you with heart healthy mono-unsaturated fats, just 250 calories and vitamins A, C, E, the B vitamins, as well as fiber and potassium.

You can scoop it from the skin using a spoon straight into your mouth. It’s just that good. Squeezing a few drops of lemons juice and a tad of salt make it even better. But for most of us, avocado equals guacamole dip. “Guacamole” is Aztec for “Avocado Sauce”, the original recipe calling for crushed avocado, tomatoes and salt.

Unfortunately today, many people settle for sub-par, store brought guacamole dips, which not only taste like bird droppings, but are also nutritional atrocities. We covered one such bastardization of the term guacamole a few months ago.

Today we’d like to offer you a quick recipe. This guac recipe takes less than a time-out to make and will have you dishing out a super bowl filled with a tasty dip that everyone can dig into with whole grain tortillas.

Ingredients:
6 ripe avocados
2 limes (lemons OK)
2 tomatoes (optional)
A bunch of chives
1 TBSP Dijon mustard (or more, to taste)
cilantro or Italian parsley (not a must)
salt and pepper to taste
Directions:
1. halve the limes.
2. peel and pit the avocados, immediately squeezing 2 lime halves over the the avocado meat to prevent browning. Optionally add the pits to the avocado mass, it seems to repeal the browning process as well.
3. dice two avocados into quarter inch cubes, and crush the rest with the back of a fork. place in in your super bowl.
4. dice the tomatoes. add to bowl.
5. finely dice the chives and cilantro. add to bowl.
6. add the mustard.
7. mix everything with a wooden spoon (or your hands).
8. taste. add salt and pepper (you’ll need a bit less than normal due to the mustard)
9. douse with juice of the second lime and refrigerate till game time.

Enjoy!

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Several days ago, a small New Zealand based company called BioVittoria received an FDA GRAS (generally regarded as safe) status for its “Fruit-Sweetness” brand low-calorie sweetener:

The sweetener is made from Chinese-grown luo han fruit. It is 200 times sweeter than cane sugar and sells for about $450kg, mostly to beverage, food and confectionary manufacturers.

The company expects to process 3000 tonnes of fruit from Miao and Yao hill tribe growers in mountainous areas of Guangxi province, southern China. read more…

The sweetener comes in powder form and can be used in flavors, foods, beverages, gums, baked goods, dietary supplements, powdered drinks, nutritional bars, and chocolates, according to Food Navigator.

What you need to know:

The luo han fruit is also known as Monk Fruit. The sweet components of  the fruit, mogrosides, are naturally very low in calories. When extracted from the fruit and concentrated, the mogrosides are 200-300 times sweeter than sugar, very similar to stevia extracts.

While this is good news for BioVittoria, and may also help Guangxi’s hill tribes, we have a question.

Does the world really need another sweetener?

We already consume too much sweet food. Instead of trying to train our taste buds to enjoy other flavors, we are looking for workarounds that may trick our metabolism.We are so used to extra-sweet, that when we eat a banana or an apple it is suddenly bland and tasteless. No wonder kids who drink chocolate milk for lunch don’t like to eat fruit for dessert.

What to do at the supermarket:

What’s with the sweet tooth people? Grow up and start eating real food. Drink water if you’re thirsty. Sugar and sweeteners should be relegated to special occasions, not every single meal and snack.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

It seems like the best and brightest MBA graduates go to work for marketing firms. In 1989, one of them came up with a great idea to increase snack sales in the ho-hum month of February. According to the Snack Food Association (SFA) the idea of the month long munch-fest was

to increase consumption and build awareness of snacks during a month when snack food consumption was traditionally low. The result has been a substantial increase in snack food sales during this month. The promotion kicks off on Super Bowl Sunday and publicity is generated throughout the month of February.

Twenty plus years later, you can’t argue with “success.” We’re a snackin’ nation, that’s for sure, with over $60 Billion in sales of snacks annually.

What you need to know:

The decline of family sit-down meals as well as a blurred line separating meals from snacks means that today it’s easier than ever to not even once during the day eat a meal. Whether it’s the breakfast bar you can chew on your commute or a bag of chips in your desk drawer, we’re always an arm’s reach away from a quick and easy hunger fix.

Riding on the health trend, marketers are now busy reformulating and re-messaging their products has healthy snack options. Whether it’s the 100-calorie snack genre, the “health hallowed” granola bar, or potato chips with only 3 natural ingredients, consumers are being convinced that the snacks they are consuming by  the billions are the best thing to happen in the world since sliced bread.

Now don’t get us wrong, snacking is fine, and can fill an important part of the day both nutritionally and socially (cookies and milk, anyone?), but we’ve really, really got to notice how often we snack, what we choose, and how it affects our mealtimes.

Especially with young children, where a less than ideal snack can fill up a small tummy instead of a much more balanced meal to be served an hour or two later.

What to do at the supermarket:

Get out of the snack aisles, and choose your snacks from surprising lanes in the supermarket. Fruits? Check. Veggies in a dip? Check. Bake your own cookies from scratch? Check.

A great resource full of ideas for healthy snacking is over at the Snack-Girl blog.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Yogurt.

- Say who?

Harry Belzer.

- Who is Harry Belzer, and how did he come to this conclusion?

Mr. Belzer is a senior executive at NPD group, a market research group, who’s been following the food industry for decades:

“We started off with about 17% of all Americans eating yogurt in 2000, and we end the decade with something like 28% consuming yogurt on a regular basis,” he said. “No other category has seen that kind of increase in the absolute number of people using the product.” read more from the REFRESH blog…

Indeed, yogurt is a $4 billion industry with a substantial portion of supermarket dairy refrigerators dedicated to hundreds of varieties.

What you need to know:

Yogurt is healthy. This is largely based on the live & active “friendly” bacteria that help our intestines and keep us “regular”. While all yogurts have these probiotics, some are better at marketing their presence than others.In Europe, people have been enjoying the flavor and health benefits for centuries, but the US was relatively indifferent.

The problem with yogurt reaching mass market in America was its tart flavor. Not sweet enough. Food companies started to add fruit purees, sugar, colorings, and other goodies in order to make the products more appealing to American taste buds.

Oh, and a marketing blitz too.

Key marketing messages: Healthy, portion controlled, convenient, endless flavors, no cleanup.

Today yogurt enjoys a health halo status few foods reach. But most people who consume flavored brands regularly don’t notice the added junk that’s put in many products. Here’s an example of a strawberry yogurt from a leading brand:

Cultured Pasteurized Grade A Low Fat Milk, Sugar, Strawberries, Modified Corn Starch, High Fructose Corn Syrup, Nonfat Milk, Kosher Gelatin, Citric Acid, Tricalcium Phosphate, Natural Flavor, Pectin, Colored with Carmine, Vitamin A Acetate, Vitamin D3.

Who needs all that sugar and High Fructose Corn Syrup? Gelatin? corn starch?

Here’s what strawberry yogurt should contain:

Cultured Pasteurized Grade A Low Fat Milk, Strawberries, optionally – 1 tsp of sugar

What to do at the supermarket:

Buy PLAIN YOGURT. Not white yogurt that is lightly sweetened. Not Vanilla flavor. They’re all full of added sugar. Buy plain yogurt and sweeten it on your terms! Whether you add strawberries, a teaspoon of honey, or mix in some granola, you’ll be better off. Plus, plain yogurt can be purchased in bulk sizes, this providing an additional saving.

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate

Just when we thought we had covered all the nutrition rating systems out there, here’s a new system being implemented at Whole Foods Market stores nationwide. ANDI, short for Aggregate Nutrient Density Index, is the brainchild of author, MD, and founder of Eat Right America, Dr. Joel Fuhrman.

The ANDI system is a part of a bigger initiative by Whole Foods, entitled Health Starts Here, which encompasses not just making healthy food available, but also providing education on what to do what with that food (culinary lessons, 28 day programs to jump start healthy eating habits…).

The healthy eating principles WFM is promoting are:

• plant based diet
• whole foods (less processed flours, for example)
• low fat – or the right fats (unsaturated, more from plants and less from animals)
• nutrient dense (that’s where ANDI comes in)

The ANDI score, based on a Dr. Fuhrman’s Nutrient Density Scoring System analyzes many nutrients in a food product

Calcium, Carotenoids: Beta Carotene, Alpha Carotene, Lutein & Zeaxanthin, Lycopene, Fiber, Folate, Glucosinolates, Iron, Magnesium, Niacin, Selenium, Vitamin B1 (Thiamin) Vitamin B2 (Riboflavin), Vitamin B6, Vitamin B12, Vitamin C, Vitamin E, Zinc, plus ORAC score X 2 (Oxygen Radical Absorbance Capacity is a method of measuring the antioxidant or radical scavenging capacity of foods).

The data for whole foods such as produce, grains, and legumes is relatively easy to analyze based on USDA databases. It is much more complicated to get accurate info for packaged or processed foods, especially because the ingredients in a processed food interact with each other and change the nutrition profile of a product.

Here is a table with some sample scores. The highest score is 1000, the lowest is close to zero.

This is a very interesting table, especially if one compares it to NuVal ranking which goes from 1-100. Take a look at these 4 healthy products and their scores:

• Kale – 1000
• Orange – 109
• Whole wheat bread – 25
• Olive oil – 9

A naive shopper may be led to believe that kale is the only product worth consuming. But all 4 of the aforementioned are healthy and needed by our bodies. Dr. Fuhrman addresses this:

Keep in mind that nutrient density scoring is not the only factor that determines good health. For example, if we only ate foods with a high nutrient density score our diet would be too low in fat. So we have to pick some foods with lower nutrient density scores (but preferably the ones with the healthier fats) to include in our high nutrient diet.

So wouldn’t it be more practical to create a scoring system that doesn’t require people to analyze a score , the product type, the required nutrients and then decide? The entire point is to simplify life for consumers, not complicate it!

Whole Foods is perceived as a healthier, albeit expensive, grocery retailer. But recently John Mackey, WFM CEO and founder, openly admitted that his chain sells lots of junk food. The Health Starts Here program may be a signal that Mackey is retuning to the roots of what WFM stood for in the seventies when just starting out.

The ANDI scores are an interesting first step in trying to help consumers better choose healthier foods, and it will be very interesting to see consumer response. We expect Whole Foods will continue to introduce and test additional tools to help their customers.

What to do at the supermarket:

Don’t let the Whole Foods health halo confuse you, as organic junk food is still junk food. Stick to the less processed products, of which Whole Foods has copious amounts, including in bulk (cheaper).

Get Fooducated: RSS Subscription or Email Subscription

Follow us on twitter: twitter.com/fooducate

New! Choose a better breakfast with CerealScan™ by Fooducate