We recently wrote about chocolate milk with too much sugar being served in school lunches. We also covered a chocolate drink that’s better left on the shelf. But as parents, we can’t ignore the fact that kids LOVE sweetened milk. So what alternatives are there for breakfast, suppertime, or afternoon snack companion?

We decided to compare 3 options – ready to drink chocolate milk, powder, and syrup. For simplicity, we checked the category leader – Nesquik – which has all these options available. We only had powder at home, so we went to Nesquik’s website for more info. Unfortunately, the Nesquik website does not include ingredient information, which always means there’s something to be ashamed of… Read more…

Health claims on processed food packages are usually nothing more than marketing messages. So when Kellogg’s plasters the word “IMMUNITY” in quadruple font on the front of its Rice Krispies breakfast cereal, we just have to take a peek (thanks to Fooducate reader TD for the heads up).

We took a look at the product nutrition information and at the Rice Krispies website. We’re not sure if this is a new formulation or just a new marketing campaign, but this is what Kellogg’s boasts:

“Now each and every box is fortified with vitamins and nutrients that work together to help support your child’s immunity.”

“The cereal you love, invisibly better”.

Great pitch folks. Now let’s analyze the facts…

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Energy bars are a popular and growing category of snack foods that are a natural evolution of breakfast cereals. Sixty years ago we had time to sit down for a hearty breakfast with the family. By the early seventies, families couldn’t bother with the hassle and settled for a bowl of cereal with milk. Nowadays, many people don’t have time for even this, so they grab a cereal bar / energy bar / snack bar and a spill proof cup of coffee and hop into the car for the morning commute.

With so many bars to choose from, you may find yourself confused. All these bars tout health benefits from here to the 2012 London Olympics. However, there are some companies that try to maintain a higher standard than others, and today we’ll take a look at products from 2 such bars:

Kashi Go Lean Caramel Peanut:

Larabar Peanut Butter Cookie:

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Sara Lee is the number one fresh bread manufacturer in the US, so there’s a good chance you’ll find some of their loaves in your local supermarket. We wanted to take a look at a product that caught our eye due to it’s somewhat oxymoronous name – how could a white bread be whole grain? Isn’t whole grain bread supposed to be, well, not white?

Ah the wonders of food science and marketing.

The company boasts, on the package, albeit in small print: Made with whole grain. 30% whole grain (This product provides 10 g of whole grain in a 2 slice serving. USDA recommends consuming 48 g of whole grain every day.).

What’s really inside?… Read more…