“Eat Freely” Campaign…promoting Hot Pockets [Inside the Label]
There’s a massive campaign on billboards, TV and on the web. It’s a freedom movement, a revolution, and it’s inviting youth to join the cause.
The noble and worthy movement is not about minimum wages for tomato farm workers. Nor is it about better growing conditions for poultry. It’s not for local food either.
In fact, it’s not a real movement at all. It’s just a clever ad campaign, encouraging teens to stop eating at the table, and eat freely wherever and whatever they are doing. And what better way to do so than with a hot pocket?
We decided to exercise our freedom and analyze the ingredients and nutritional value of these mini meals. Not that any of said information is available on the eat freely or hotpockets website. Perhaps Nestle, the brand owner, doesn’t want you think that this freedom of information is necessary.
Let’s have a look at Hot Pockets Four Cheese Pizza, shall we? Read more…
Healthify your supermarket choices.

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