The single biggest day for for avocado is Superbowl Sunday. Avocado is a super food, providing you with heart healthy mono-unsaturated fats, just 250 calories and vitamins A, C, E, the B vitamins, as well as fiber and potassium.

You can scoop it from the skin using a spoon straight into your mouth. It’s just that good. Squeezing a few drops of lemons juice and a tad of salt make it even better. But for most of us, avocado equals guacamole dip. “Guacamole” is Aztec for “Avocado Sauce”, the original recipe calling for crushed avocado, tomatoes and salt.

Unfortunately today, many people settle for sub-par, store brought guacamole dips, which not only taste like bird droppings, but are also nutritional atrocities. We covered one such bastardization of the term guacamole a few months ago.

Today we’d like to offer you a quick recipe. This guac recipe takes less than a time-out to make and will have you dishing out a super bowl filled with a tasty dip that everyone can dig into with whole grain tortillas.

Ingredients:
6 ripe avocados
2 limes (lemons OK)
2 tomatoes (optional)
A bunch of chives
1 TBSP Dijon mustard (or more, to taste)
cilantro or Italian parsley (not a must)
salt and pepper to taste
Directions:
1. halve the limes.
2. peel and pit the avocados, immediately squeezing 2 lime halves over the the avocado meat to prevent browning. Optionally add the pits to the avocado mass, it seems to repeal the browning process as well.
3. dice two avocados into quarter inch cubes, and crush the rest with the back of a fork. place in in your super bowl.
4. dice the tomatoes. add to bowl.
5. finely dice the chives and cilantro. add to bowl.
6. add the mustard.
7. mix everything with a wooden spoon (or your hands).
8. taste. add salt and pepper (you’ll need a bit less than normal due to the mustard)
9. douse with juice of the second lime and refrigerate till game time.

Enjoy!

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The long weekend marks the beginning of this year’s barbecue season, and if you’re like most Americans, there will surely be some form of frankfurter sizzling away on your grill.

Hot Dogs are a big business (billions of dollars a year), and as the weather heats up, so do the marketing battles between the market players.

As food companies like to sue each other every once in while in turf wars, how timely it is to read about a weiner war, with Kraft’s Oscar Meyer Brand getting sued by Sara Lee (Ball Park brand) over “We are tastier” claims.

From a nutritional standpoint, the products are very similar, and sadly, very poor in nutritional value.  Read more…

Unilever, one of the largest food conglomerates in the world, has recently announced it is adopting a holistic approach to sodium reduction in its global food portfolio.

The European based corporation is the owner of famous US brands such as Colman’s (mustard), Hellmann’s / Best Foods (mayonnaise), Knorr (sauces, stock cubes, ready-meals, meal kits, ready-soups, frozen foods), Lipton, Mazola, Ragú (pasta sauces), Skippy  (peanut butter), Slim Fast (diet products), and Wish-Bone (salad dressing). Unilever is also the world’s largest ice cream manufacturer, owning Ben & Jerry’s, Breyers, Good Humor, and Klondike in the states.

What you need to know:

Salt is composed of sodium and chloride. 1000 mg of salt contain 400mg of sodium. Our bodies need salt but over consumption leads to high blood pressure, hypertension, and other nasty diseases. And boy do we over consume.

Around 75% of the sodium we use is from processed foods. And since most of the food we eat nowadays is processed,  there is no escape.

The modern consumer, pressed for time and looking for convenience, is ingesting almost twice the recommended allowance of sodium per day (2400mg of sodium  is the recommended value).

If manufacturers of processed foods substantially reduce the amount of sodium in their products, it will have an immediate effect on most of the Western world.

Problem is that food tastes better when salty. And since companies don’t want to lose market share by selling unbecoming foods, we have been drowned in salt for decades. No company would like to take the first risky step of sodium reduction, right?

Wrong, Unilever has stepped up.

Though some may say Unilever is taking a foolhardy approach that will hurt its revenues, this is actually a smart move.

Unilever is taking preemptive measures before EU food authorities mandate it. The UK’s Food Standards Authority has already notified manufacturers that by next year (2010) guidelines will be in effect for several food categories. And stricter regulation may follow suite in coming years.

Basically, Unilever is doing something it would have had to do in any case. But by creating a media buzz around it, they gain credibility as a responsible food purveyor and a leader in nutrition.

As an aside, Unilever is also very active in promoting front of package food labeling called “Choices” in Europe. A similar plan, dubbed “Smart Choices”  has been introduced in the US. The idea is to enable consumers to know in a quick glance if a certain food passes a certain nutrition benchmark.

What to do at the supermarket:

The best way to drastically reduce sodium consumption is simply by preparing food at home. If you don’t have time, and do buy canned soups or frozen dinners, opt for the low sodium options. You can always sprinkle a bit more salt on top at home if it is not salty enough for you.

Soup mixes such as Knorr’s can be brutal in terms of sodium content, so watch out. Also, look for salt in strange places like cookies, cereals, and breads. You’d be surprised.

Products with more than 600-800 mg of sodium per serving are to be avoided as much as possible.

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flickr photo: matski_98

1. It has many names – Tartrazine, E102 , FD&C Yellow 5, C.I. 19140, or just plain Yellow 5.

2. Yellow #5 is a synthetic, water soluble, lemon yellow dye used as a food coloring.

3. A partial list of foods including Yellow #5: cotton candy, soft drinks, energy drinks, instant puddings, flavored tortilla chips such as Doritos, breakfast cereals, cake mixes, pastries, pudding powders, soups, sauces, flavored rices such as paella,  powdered drink mixes, sports drinks, ice cream, ice pops, candy, chewing gum, marzipan, jam, jelly, gelatins, marmalade, mustard, horseradish, yogurt, noodles, and pickles.

4. Yellow #5 is one of the cheapest synthetic colors available, and sold all over the world.

5. The more expensive, natural food colorings are turmeric (a spice) , annatto (tropical tree derivative), betacarotene (think carrots’ orange pigments), or malt color.

6. Various levels of allergic reactions and intolerance reactions have been caused by this food coloring, especially among asthmatics and people with aspirin intolerance.

7. Some studies have linked various immunologic responses to tartrazine ingestion, including anxiety, migraines, clinical depression, blurred vision, itching, general weakness, heatwaves, feeling of suffocation, purple skin patches, and sleep disturbance.

8. Despite mounting evidence, The FDA considers Yellow #5 a safe food coloring. Let it be noted that, in the past, the FDA banned the use of other food colorings. This, after research showed them to be carcinogenic.

9. A major study published in the UK in 2007 linked food colorings with hyperactive behavior in children. As a result, the FSA (UK’s FDA) has called manufacturers to voluntarily ban food colorings in their products. Most companies are obliging,  due to consumer pressure and FSA encouragement.

10. Consumer groups in the US, especially the Center for Science in the Public Interest, have called food colorings, and especially Yellow #5, the “Secret Shame” of Food Industry and Regulators. A ban from all foods is their request.

11. Yellow #5 may also be also found in vitamins, antacids, soaps, cosmetics, shampoos, moisturizers, and crayons.

12. Organic foods may also contain Yellow #5 or other food colorings, because the USDA considers a processed food organic if it as at least 95% organic by weight. Since food colorings are used in tiny amounts, a bran muffin with a touch of artificial yellow is still considered organic.

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1. Mustard is made from the ground seeds of a mustard plant, water, vinegar, and optionally some flavorings and spices.

2. The Romans mixed unfermented grape juice, known as must, with ground mustard seeds (called sinapis) to make “burning must”, mustum ardens. That’s the source of the name “must ard”.

3. Cooking food with mustard dramatically decreases the condiment’s pungency.

4. Yellow mustard (a.k.a. regular mustard) is the most commonly used mustard in the US. The rest of the world calls it American mustard. It is a very mild mustard colored bright yellow due to the use of turmeric. It was introduced over 100 years ago in 1904 by George T. French who bet that Americans would prefer milder tasting mustard than what was available at the time.

5. Dijon mustard uses white wine in addition to vinegar. Although Dijon mustard originated in Dijon, France, there is no limitation on the use of “Dijon” for mustard manufactured in the US as well.

6. Honey mustard is simply a blend of mustard and honey, used as a sandwich topping, dip, marinade, or in salad dressings.

7. The Mustard Museum of Mount Horeb, Wisconsin features a collection of over 5,000 jars of mustard from all 50 states and 60 countries. National Mustard Day is celebrated annually at the Mount Horeb Mustard Museum on the first Saturday in August.

8. Per capita consumption of mustard in the US is about 12 oz. annually.

9. Mustard sales are $300 million annually. French’s is the top brand with a third of the market. Private labels are second with around 20%. Kraft’s Grey Poupon has 15% for third place.

10. French’s website aggressively encourages people to opt for mustard as the condiment of choice because mayonaisse is full of fat, and ketchup is full of sugar.

11. Grey Poupon became a popular mustard in the late 1970s and 1980s as American tastes broadened from the conventional American yellow mustards.

12. The ingredients of French’s Yellow Mustard, Classic -
Distilled Vinegar, Water, No. 1 Grade Mustard Seed, Salt, Contains Less than 2% of Turmeric, Paprika, Spice, Natural Flavor, Garlic Power.
We wonder what “Spice” and “Natural Flavors” are.

13. Nutrition-wise, a serving of mustard (1 teaspoon) has less than 20 calories, no sugar, no fat, and only 55mg of sodium.

14. Mustard may cause allergic reactions in some people. Since November 2005, products in the European Union must be labeled as such if they contain mustard.

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